Nike Sportswear
Los Fearless



Creative Development / Design / Production / Post-Production / Experiential Media

All-Star Weekend, Los Angeles, 2011 – the legendary corner of Hollywood and Vine became ground zero for Nike Sportswear’s Los Fearless blowout. Accepting nothing short of a citywide takeover, NSW brought the party. A 5000 square foot video dome was a centerpiece of a weekend full of basketball greatness and Sandy was thrilled to provide the featured content for the domes. Our animated video walls and live action short films created an immersive, branded experience celebrating and amplifying the culture of Los Angeles street ball and Nike Sportswear.